Innocent Packaging
Innocent Packaging is leading the way when it comes to sustainable packaging options for Cafes and restaurants.
The task
We were assigned the task to take over their Facebook Ads & Google Ads Account increase reach & improve online sales to compliment their strong direct sales channel.
What we did
Google Ads | Facebook Ads
e took over the existing google ads account and focused on optimising the account to eliminate underperforming adsets & keywords, add negative keywords, fix broken site links, increased bidding etc. Once we had the Google Ad accounts profitable we built out the Facebook ads campaign focusing on warm audiences and then testing a variety of cold audiences to acquire new customers.
The Results To Date
$102,000 Total Sales Generated | ROAS 14.9