by Dane Shelford | Jun 4, 2018 | Insurance Marketing
Using Google adwords for insurance based keywords can cost you a small fortune, but what are the alternatives? In this video I talk about Search Engine Optimisation (SEO) and Google Adwords as an alternative and the Pros and Cons associated with each option. After...
by Dane Shelford | May 31, 2018 | Insurance Marketing
According to Insurance news, the amount of people buying insurance through insurance brokers versus direct insurers has dropped to 31% in comparison to 40% in 2013. In this video I am going to talk about what we have noticed direct insurers are doing to dominate the...
by Dane Shelford | May 31, 2018 | Insurance Marketing
Insurance marketing can be confusing and often thought of as boring, what are the best methods to help you stand out from the crowd? Watch our video to find out how… Video Notes: 0.35 – Understand the psychology of your potential customers You need to stop...
by Dane Shelford | May 31, 2018 | Content Marketing
The key to boosting organic traffic – produce content people search for. Here’s how to focus content creation so that it answers your audience’s questions. Great content must be a lot of things – it must be informative, relevant, helpful and, of course,...
by Dane Shelford | May 31, 2018 | Broker Blog Breakdown
Today we break down a blog written by Sydney Insurance Brokers that is titled “D&O Insurance Exclusions” Our breakdown is written to showcase an existing blog post and how it could be improved to increase traffic and insurance leads. Are you looking for more...
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